Sunday, January 12, 2025

RAS Luxury Skincare Secures $5 Million in Series A Funding

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RAS Luxury Skincare, a fast-growing Indian skincare brand, has raised $5 million in its Series A funding round. The investment was led by Unilever Ventures, the investment arm of global giant Unilever. Amazon Smbhav Venture Fund also participated, marking the entry of two major global investors into RAS’ journey. Existing investors, including Sixth Sense Ventures and notable angel investors like Keki Mistry’s Family, also contributed to this funding round.

Founded in 2017 by Shubhika Jain, Suramya Jain, and Sangeeta Jain, RAS Luxury Skincare is known for its unique Farm-to-Face® philosophy. The brand manages every aspect of its operations in-house, from farming natural ingredients to conducting research and manufacturing final products. This vertically integrated model ensures high-quality, sustainable, and effective skincare solutions, benefiting both customers and the environment.

Aiming for Growth and Global Presence

Speaking about the funding, Shubhika Jain, Founder and CEO of RAS Luxury Skincare, highlighted the rapid growth of India’s luxury skincare market. She noted that consumers are increasingly choosing natural and high-performance products. Jain shared that the new funding will help RAS accelerate its vision of becoming India’s leading luxury skincare brand while expanding its global presence.

RAS plans to use the fresh capital to expand its retail presence. Currently operating two exclusive brand outlets (EBOs), the company aims to open 50 more across India within the next three years. Additionally, the funds will be invested in talent acquisition, research and development for new product lines, branding, marketing, and technology upgrades to enhance customer experience.

Support from Global Investors

Pawan Chaturvedi, Partner and Head of Asia at Unilever Ventures, expressed confidence in RAS Luxury Skincare’s potential. He praised the brand’s ability to combine India’s rich heritage with modern consumer needs for high-quality skincare products. Chaturvedi added that India’s premium beauty market is set to grow significantly in the next 5-7 years, and RAS is well-positioned to capture this opportunity with its sustainable and innovative approach.

RAS Luxury Skincare’s journey reflects the growing demand for premium and natural skincare products in India. With strong investor backing and a clear vision, the brand is set to make a significant impact in the Indian and global beauty markets.

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