Haldiram’s, one of India’s most popular snack and packaged food brands, has secured fresh investment from International Holding Company (IHC) and Alpha Wave Global. These new investors have joined its ongoing equity round, following recent investment from Temasek. This funding is expected to strengthen Haldiram’s financial position as it pushes forward with its global expansion plans, particularly in the US and the Middle East.
The deal is currently awaiting regulatory approvals and is expected to close soon. This strategic partnership will give Haldiram’s access to the industry expertise and global networks of its new investors. As demand for Indian snacks and cuisine continues to grow worldwide, the company aims to expand its reach in key markets while strengthening its presence in India. With strong consumer interest in traditional Indian flavors, Haldiram’s is well-positioned to scale up operations and enter new international territories.
Expanding in US and Middle East
Haldiram’s has set its sights on the US and the Middle East as crucial regions for its next phase of growth. These markets have a high demand for Indian food, and the new investment will help the company bring its authentic flavors to a larger global audience. The expansion aligns with Haldiram’s vision of becoming a world-renowned brand known for high-quality Indian snacks and packaged foods.
A spokesperson from Haldiram’s expressed excitement about the new partnership, stating, “We are delighted to welcome IHC and Alpha Wave Global as our partners in global growth. Their investment is a long-term commitment that will help us expand our product range, strengthen operations, and establish Haldiram’s as a global household name.”
Leadership Welcomes New Investors
Rick Gerson, Co-founder and Chairman of Alpha Wave Global, praised the brand’s legacy, saying, “For over 90 years, the Agarwal family has built Haldiram’s into one of India’s most beloved brands. We are proud to join them as shareholders and partners in their journey toward international success.”
Syed Basar Shueb, CEO of IHC, highlighted the brand’s impact, stating, “Haldiram’s has set the benchmark for excellence in the ethnic Indian snack industry. We are excited to collaborate and support its innovation and global expansion.”
PwC Investment Banking served as the exclusive financial advisor for the deal, while legal advisory services were provided by Khaitan & Co.
