Fast fashion startup Slikk, which offers 60-minute clothing deliveries, has raised $300K in a pre-seed funding round. The round was led by Better Capital, with support from Untitledxyz Ventures. This new capital will help Slikk expand its services and reach more customers across Bengaluru.
With the raised funds, Slikk plans to expand its offerings to over 100 fashion brands and set up a large dark store. The startup also aims to increase its delivery coverage, reaching 70% of Bengaluru’s pin codes. This expansion will ensure faster delivery for more customers across the city.
Targeting Gen Z and Young Millennials
Slikk, founded by Akshay Gulati, is focused on meeting the demands of Gen Z and young millennial shoppers, who are known for their impulsive buying habits. By offering 60-minute delivery for trendy clothing, the startup aims to cater to these shoppers, providing them with a quick and easy shopping experience. Gulati explained that this generation often shops impulsively due to the constant refresh of new trends and faster delivery options.
Slikk is committed to delivering new trends and designs from fast fashion brands every week, offering a fresh experience for customers. Gulati believes that by delivering clothes in just 60 minutes, Slikk offers a unique service compared to traditional fashion marketplaces. The company is determined to change the way fast fashion operates, making it more accessible and immediate for modern shoppers.
Plans to Expand Beyond Clothing
In the future, Slikk plans to expand its product range to include beauty products, personal care items, and home décor. This expansion will help the company meet a wider range of lifestyle needs for its target audience. Additionally, Slikk aims to enter other major cities across India, bringing its quick delivery service to more metropolitan areas.
Vaibhav Domkundwar from Better Capital expressed excitement about Slikk’s innovative approach to fast fashion. He believes that Slikk is on the path to fixing the problems within the fashion industry by making great fashion easy to access for everyone.
