Thursday, October 3, 2024

InMobi Raises $100 Million in Debt Financing to Focus on AI and Acquisitions

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InMobi, a global consumer technology company, has secured $100 million in debt financing from MARS Growth Capital, a joint venture between MUFG and Liquidity Group. This funding will fuel InMobi’s artificial intelligence (AI) development and potential AI-driven acquisitions.

Leveraging AI for Innovation

InMobi has been at the forefront of using AI and machine learning for over a decade, transforming how consumers interact with mobile devices. According to Naveen Tewari, CEO of InMobi, AI powers both its consumer and enterprise businesses, helping create more personalized lock screen experiences and improving its advertising platforms. Tewari highlighted that InMobi is reimagining advertising to drive better engagement and outcomes for consumers, advertisers, and publishers.

With this $100 million capital, InMobi aims to advance its AI development and acquire companies in the AI space, positioning itself for long-term growth.

InMobi secures $100M from MARS Growth Capital
InMobi secures $100M from MARS Growth Capital.

InMobi’s Subsidiary Companies

InMobi owns several subsidiary companies, including Glance, an AI-powered content discovery platform, which delivers personalized content and entertainment to users. Other subsidiaries like OneLouder Apps, Gambit Sports, and Appsumer further expand InMobi’s presence in mobile and data-driven media solutions.

InMobi Advertising offers responsible, data-driven media solutions, helping brands connect with their target audiences through impactful and targeted ads.

Investor Confidence and Support

Investors at MARS Growth Capital expressed their excitement about InMobi’s AI-led growth. Ron Daniel, Co-Founder and CEO of Liquidity Group, stated that the partnership with InMobi would help the company achieve its next phase of AI-powered growth. Daniel emphasized that MARS Growth Capital is committed to backing high-performing global tech companies, particularly in the AI sector, within APAC and Europe.

Navas Ebin, Managing Director at MARS Growth Capital, also emphasized that AI is reshaping how businesses create value. He believes InMobi is well-positioned to leverage its AI capabilities across multiple sectors in consumer and advertising technology.

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