Firstsource Solutions, a business process management (BPM) company under the RP-Sanjiv Goenka Group, has acquired Ascensos, a UK-based customer experience outsourcing company. Ascensos, known for its expertise in retail and e-commerce, will now operate as a separate business unit under Firstsource. The acquisition allows both companies to combine their strengths in technology and customer service to better serve their clients.
Despite the acquisition, Ascensos will keep its Scottish headquarters and continue to function under its own brand identity, maintaining its established market presence.
Leadership and Future Collaboration
John Devlin, CEO of Ascensos, will continue to lead the company after the acquisition. He expressed his excitement about the new partnership, saying, “The combined expertise of Ascensos in the retail and e-commerce sectors with Firstsource’s technological strengths will help us improve services for our current clients and deliver world-class customer experiences. Both companies have strong reputations for delivering high-quality services for blue-chip brands, and we are excited to grow our global solutions together.”
This acquisition aligns with Firstsource’s larger growth plans and will help both companies expand their offerings in the retail and e-commerce industries.
Firstsource’s Strategic Growth Plan
Dr. Sanjiv Goenka, Chairman of RPSG Group and Firstsource, emphasized the strategic importance of this acquisition, saying, “This deal fits perfectly into our growth strategy. Ascensos’s expertise in the retail sector, combined with Firstsource’s technology and the resources of the RPSG Group, opens up new opportunities for growth.”
He further added, “By combining our strengths, we can offer differentiated services built on deep industry knowledge and advanced technology. This will not only benefit our existing clients but also allow us to pursue new opportunities in the growing retail market.”
Opportunities for Growth in Retail Sector
With this acquisition, Firstsource is set to make significant inroads into the UK retail and e-commerce sectors, further solidifying its presence and enabling future expansion. The partnership between Firstsource and Ascensos is expected to bring improved services to current clients and open up new business opportunities.
Both companies are excited about the potential for collaboration and are eager to bring their combined expertise to more global markets.
