Flipkart has joined hands with SBI Card and Payment Services to launch a new co-branded credit card that promises exciting rewards for India’s fast-growing online shoppers. The Flipkart SBI Credit Card was unveiled in the presence of SBI chairman Challa Sreenivasulu Setty and managing director Ashwini Kumar Tewari, marking another big step in financial innovation for e-commerce customers.
The card will be available on Mastercard and Visa platforms, and customers can easily apply for it digitally either on the Flipkart app or directly through the SBI Card website.
Cashback and Benefits
The Flipkart SBI Credit Card offers some of the most rewarding cashback options. Shoppers get 7.5% cashback on Myntra purchases and 5% cashback on Flipkart, Shopsy, and Cleartrip, subject to a quarterly limit of Rs 4,000 per category.
Additionally, the card provides 4% cashback on selected partners like Zomato, Uber, Netmeds, and PVR, along with 1% unlimited cashback on other eligible spends. Cardholders also enjoy a 1% fuel surcharge waiver of up to Rs 400 per statement cycle, making it useful for everyday expenses as well.
Fees and Welcome Offers
The card carries a joining and renewal fee of Rs 500 plus taxes. However, it comes with welcome benefits worth Rs 1,250, including e-gift cards and Cleartrip vouchers. Cardholders who spend Rs 3.5 lakh annually can also get a renewal fee waiver, making the product more attractive for high-volume shoppers.
Cashback is auto-credited within two days of statement generation, ensuring that users do not need to go through any extra steps to claim their rewards.
Promotional Campaigns
To celebrate the launch, Flipkart and SBI Card have rolled out a limited-period promotion, offering lucky applicants giveaways such as Samsung Galaxy smartwatches and Ambrane wireless power banks. These promotions add further excitement to the product rollout.
Speaking about the launch, Salila Pande, MD & CEO of SBI Card, said the company aims to design “best-in-class products aligned with evolving customer needs.” Flipkart CEO Kalyan Krishnamurthy added that this initiative reflects their commitment to expanding access to formal credit in India.
What Are Co-Branded Cards
Co-branded cards are financial products introduced through partnerships between banks and retail brands. They combine the trust of a financial institution with the loyalty benefits of a retail partner, offering customers more value for their everyday purchases. The Flipkart SBI Credit Card is a strong example, blending shopping discounts with financial convenience.
Recent Developments
This collaboration comes at a time when both Flipkart and SBI Card are strengthening their digital financial ecosystems. Flipkart has recently been focusing on financial inclusion through EMI options and pay-later services, while SBI Card continues to expand its product portfolio with customized offerings. Together, both companies are aiming to make digital payments simpler, faster, and more rewarding for Indian consumers.
