Amul continues to be India’s top food brand in 2025, with a brand value of $4.1 billion. The company, based in Gujarat and promoted by the Gujarat Cooperative Milk Marketing Federation (GCMMF), maintained a strong lead over its competitors. It also moved up to the 17th spot in the overall list of India’s top 100 brands.
Jayen Mehta, managing director of GCMMF, credited Amul’s success to the efforts of dairy farmers and the brand’s consistent focus on quality and affordability. He said that Amul’s wide acceptance across Indian households is a result of generations of trust and dedication.
Mother Dairy Rises
Meanwhile, Mother Dairy climbed to the second spot among India’s food brands, valued at $1.15 billion, up from third place last year. The brand also improved its position in the top 100 Indian brands, rising from 41st in 2024 to 35th in 2025.
Manish Bandlish, managing director of Mother Dairy, expressed his appreciation to consumers, employees, farmers, and partners. He described the recognition as proof of the brand’s ongoing relevance and its ability to earn and retain consumer trust year after year.
Report by Brand Finance
The rankings were published by Brand Finance in its India 100 – 2025 report, a respected global brand valuation study. The UK-based consultancy firm evaluated the top brands across all Indian industries, with food being a key category.
Following Amul and Mother Dairy, Britannia secured third place among food brands. Karnataka’s Nandini and Dabur took fourth and fifth positions respectively, highlighting the strong presence of dairy and FMCG brands in the Indian market.
Brands Reflect Growth
Mother Dairy’s performance in the 2024–25 fiscal year added to its momentum. The brand posted a turnover of nearly Rs 17,500 crore, growing 16% over the previous year. The company operates under the National Dairy Development Board and offers products under labels like ‘Mother Dairy’, ‘Dhara’ for edible oils, and ‘Safal’ for fresh and frozen produce.
With both Amul and Mother Dairy expanding their footprint and maintaining strong consumer loyalty, their position in the rankings reflects the evolving food preferences and trust of Indian households.
Amul vs Mother Dairy
Amul remains the most valuable food brand in India with a brand value of $4.1 billion. But Mother Dairy is not far behind. It has moved up to second place with a brand value of $1.15 billion, improving from third place last year. Could this be the start of a big fight between the two dairy giants?
Fight for Customers
In the race between Amul and Mother Dairy, Amul has taken the lead, but people’s interest in the competition has not faded. Vimlesh, a resident of Noida, shared her thoughts, saying, “As someone living in the Delhi-NCR region, I really hope to see Mother Dairy become the market leader. We want more choices and fresh ideas in the dairy market. Mother Dairy has always been close to our hearts, and it would be exciting to watch them grow and challenge the top spot. Healthy competition between these brands will only benefit consumers like us by improving quality and prices.” Her words reflect the hopes of many who are eager to see this dairy rivalry bring positive changes to the industry.
What Will Happen Next?
As Amul and Mother Dairy keep growing and improving their brands, the competition between them will become stronger. It will be interesting to see if Amul can keep its top spot or if Mother Dairy will catch up. One thing is clear: the Indian dairy market is becoming more exciting and competitive.
