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IPF Funding: Rs 3.2 Cr to Enhance Preloved Kids’ Marketplace

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Bengaluru-based startup IPF has raised Rs 3.2 crore, or about $375,000, in a seed funding round to expand its peer-to-peer marketplace for preloved children’s products. The round is led by Titan Capital, the early-stage investment firm founded by Kunal Bahl, with participation from Better Capital and a group of angel investors.

Other backers in the round include entrepreneurs and operators from India’s startup ecosystem, reflecting growing interest in consumer-to-consumer commerce models. The funding is expected to help the company strengthen its technology platform and widen its reach among parents looking for affordable and sustainable options for children’s essentials.

IPF operates in a category that addresses both cost and waste concerns for families, especially as children outgrow products quickly. The company positions itself as a trusted platform that enables parents to buy and sell gently used items with greater confidence than informal resale channels.

Trusted Platform

Founded in 2024 by IIT Roorkee graduates Priyadershita Singh and Abhas Mittal, IPF focuses on simplifying resale of high-quality kids’ products such as strollers, cribs, toys and other early-life essentials. The platform offers an integrated marketplace with in-app payments, doorstep logistics and buyer protection features.

The company said its model aims to remove common pain points associated with second-hand purchases, including lack of trust, inconsistent quality and logistical challenges. By offering a structured and verified environment, IPF seeks to encourage wider adoption of preloved goods among Indian parents.

Since its launch, the startup has built a community of more than 80,000 parents across metro and non-metro cities. In March 2025, it introduced in-app payments, allowing transactions to be completed fully within the platform and reducing dependence on offline coordination.

Funding and Investor View

According to the founders, the fresh capital will be used to improve platform scalability, enhance trust and safety layers, and invest in better verification and quality-control processes. The company also plans to strengthen its logistics network and accelerate parent acquisition in key urban markets.

Investors backing the round indicated that the category has long lacked a reliable peer-to-peer solution at scale. The focus on trust, transparency and convenience is seen as central to unlocking wider participation in consumer resale, particularly for family-focused products.

The funding comes at a time when C2C commerce is gaining traction in India, driven by rising digital adoption, cost-conscious consumers and increasing awareness around sustainability.

Expansion Plans

IPF plans to use the seed funding to deepen its technology capabilities and support higher transaction volumes as the platform grows. Product intelligence tools and safer verification layers are also expected to be prioritised to reduce friction for buyers and sellers.

The company aims to expand its presence across more cities while maintaining service quality in both large urban centres and smaller markets. Operational investments will focus on logistics efficiency and consistent customer experience.

As Indian parents increasingly look for value-driven and environmentally conscious choices, platforms like IPF are positioning themselves at the intersection of affordability, trust and reuse. The startup said it plans to build long-term infrastructure to support families over multiple stages of a child’s growth.

Preloved Commerce Trend

The rise of organised marketplaces for preloved goods reflects broader shifts in consumer behaviour, particularly among young families. Digital-first resale platforms are increasingly seen as practical alternatives to new purchases, rather than niche options.

With fresh capital in place, IPF is expected to continue building its marketplace while competing in a fast-evolving consumer internet landscape. The company’s progress will be closely watched as peer-to-peer commerce gains momentum in India’s startup ecosystem.

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