Wednesday, April 30, 2025

Cashfree Payments: Know About API Banking & Payment Gateway

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Cashfree Payments is a Bangalore-based fintech company providing a wide range of payment solutions, including payment gateway services, payout APIs, eNACH, and banking APIs. As of 2025, it is among the leading fintech platforms trusted by over 500,000 businesses across India and beyond.

What is Cashfree Payments?

Cashfree Payments is a full-stack payments and API banking solution provider. It enables businesses to collect payments, make bulk payouts, verify bank accounts, and integrate subscription payments (eNACH) with ease. The platform is especially known for its developer-friendly APIs and quick onboarding.

Cashfree Payments Overview

  • Company Name: Cashfree Payments India Pvt. Ltd.
  • Founded: 2015
  • Headquarters: Bangalore, India
  • Founders: Akash Sinha and Reeju Datta
  • Primary Services: Payment Gateway, Payouts, eNACH, API Banking
  • Clients: Zomato, Nykaa, Delhivery, Cred, Dunzo, and more

Core Offerings By Cashfree Payments

  • Payment Gateway – Fast, secure, and customizable checkout for online businesses.
  • Payouts – Bulk disbursement to bank accounts, UPI, cards, and wallets.
  • eNACH – Automated subscription billing for loans, SIPs, and services.
  • API Banking – Integrate banking services directly into business platforms.
  • Instant Refunds – Seamless and instant refund processing.
  • Marketplace Settlements – Split payments between vendors and platforms.
Rajkummar Rao Cashfree Payments
Rajkummar Rao is the brand ambassador for Cashfree Payments.

Innovations and Recent Developments

Cashfree Payments continues to innovate, introducing new features and obtaining regulatory approvals to expand its service offerings:​

  • PPI License Acquisition: In October 2024, Cashfree secured the Prepaid Payment Instrument (PPI) license from the Reserve Bank of India (RBI), enabling the company to issue prepaid cards and digital wallets. ​
  • Launch of FlowWise: In December 2023, Cashfree introduced ‘FlowWise’, India’s first self-hosted payments orchestration platform. This solution allows businesses to manage multiple payment gateways through a single interface, optimizing transaction success rates and reducing processing costs. ​
  • AutoPay on QR: Collaborating with the National Payments Corporation of India (NPCI), Cashfree launched ‘AutoPay on QR’ in September 2023. This feature enables customers to set up recurring payments by simply scanning a QR code, streamlining the subscription process for businesses.
  • UPI Plug-in: To enhance the mobile payment experience, Cashfree developed the UPI Plug-in, allowing customers to complete UPI transactions within the merchant’s app without redirection, thereby improving conversion rates. ​
  • UPI Switch Certification: Cashfree’s UPI Switch, certified by NPCI, enables businesses to process UPI transactions at scale with improved reliability and fraud prevention measures. ​

Financial Performance

In the fiscal year 2023-24, Cashfree reported revenues of Rs642.7 crore, marking a modest increase from the previous year. However, the company faced a net loss of Rs135 crore, attributed in part to a temporary RBI-imposed ban on onboarding new merchants, which was lifted in December 2023.  

In February 2025, Cashfree raised $53 million in a Series C funding round led by Korean gaming giant Krafton, with participation from existing investor Apis Growth Fund. This infusion of capital is aimed at supporting the company’s expansion into the Middle East and North Africa (MENA) region. ​

Why Businesses Choose Cashfree

  • Speedy Settlements: Cashfree offers T+1 and instant settlement options, ensuring businesses have quick access to their funds.​
  • Developer-Friendly APIs: The platform provides robust APIs that are easy to integrate, allowing for seamless customization and scalability.​
  • Cost-Effective Solutions: With competitive transaction fees, Cashfree is an attractive option for startups and SMEs looking to optimize costs.​
  • Regulatory Compliance: Holding multiple licenses from the RBI, including Payment Aggregator and PPI, Cashfree operates within a strong regulatory framework, instilling confidence among its users.​

Career Opportunities

As a rapidly growing company, Cashfree offers career opportunities across various domains such as engineering, product development, finance, risk management, business development, marketing, and customer success. Prospective candidates can explore openings on the company’s official careers page.​

Cashfree Payments stands at the forefront of India’s digital payment revolution, continually innovating to meet the evolving needs of businesses. With a strong focus on technology, compliance, and customer satisfaction, Cashfree is poised to play a significant role in shaping the future of digital transactions in India and beyond.​

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