British business management platform Tide has announced a fresh commitment of Rs 6,000 crore (£500 million) to India over the next five years, starting in 2026. This massive investment will further establish India as a central hub for the company’s global operations.
The fintech platform also revealed that it plans to create more than 800 jobs in India within the next 12 months, taking its workforce in the country to over 2,300 employees. The new roles will span product development, software, marketing, operations, and customer support.
Tide Investments in India
This announcement follows Tide’s initial pledge of Rs 1,000 crore (£100 million) in 2021, which the company achieved ahead of schedule. According to Tide, the latest round of investment reflects its long-term vision and confidence in the Indian market.
Currently, Tide has over 1,500 employees across offices in Delhi, Gurugram, and Hyderabad, with its India team playing a pivotal role in supporting both domestic and international expansion plans.
India Becomes Fastest-Growing Market
Since its launch in late 2022, India has become Tide’s fastest-growing market globally. The company has onboarded more than 800,000 small and medium enterprises (SMEs) in India, which now account for the majority of its 1.6 million global members.
“India is the largest and one of the most exciting SME markets in the world and a key pillar of our global growth strategy,” said Oliver Prill, CEO of Tide. He added that India’s entrepreneurial ecosystem and skilled talent pool make it an ideal partner for Tide’s future growth.
Strong Funding and Valuation
Earlier this year, Tide raised USD 120 million from TPG, a global alternative asset management firm. This round lifted Tide’s valuation to USD 1.5 billion, strengthening its position as a major global fintech player.
The company said the new funding will be used to reinforce India’s role as a growth engine while deepening product development tailored specifically for local SMEs.
Localisation Plans Ahead
“This new investment will deepen our product investments in India and accelerate localisation of solutions to meet the unique needs of small businesses,” said Gurjodhpal Singh, CEO of Tide India.
By focusing on tailored services, Tide aims to empower India’s SME community, streamline their operations, and drive collaboration between Indian businesses and global fintech ecosystems.
British Platform Tide
Founded in 2017, Tide is backed by leading global investors such as Anthemis, Apax Digital Funds, Augmentum Fintech, Creandum, Salica Investments, Latitude, LocalGlobe, SBI Group, Speedinvest, and TPG. The platform provides SMEs with digital-first business management tools, helping them handle banking, payments, and administrative tasks with ease.
As India cements its place as Tide’s fastest-growing market, this new commitment signals a transformative opportunity for Indian SMEs and positions Tide as a long-term partner in the country’s fintech-driven growth story.
