JSW One Platforms Ltd., a technology-led B2B e-commerce platform, has officially entered India’s unicorn club after raising Rs 340 crore in fresh capital. The funding round was led by Principal Asset Management, OneUp, JSW Steel, and other prominent investors. This round valued the startup at over $1 billion, more than triple its previous valuation from April 2023.
In April 2023, JSW One had raised Rs 205 crore from Japanese investor Mitsui & Co. That funding helped the company scale its logistics systems, credit offerings, and enter new regional markets across India. The latest funding will now fuel a more ambitious expansion plan to support small manufacturers and businesses.
What The Platform Offers
JSW One Platforms provides an end-to-end solution that goes beyond basic e-commerce. The platform integrates commerce, credit, and fulfilment services to create a seamless procurement experience for India’s building and manufacturing MSMEs. With more than 500,000 small businesses already connected, the platform simplifies how MSMEs buy products, get financing, and manage delivery.
Parth Jindal, Chairman of JSW One Platforms, explained that the company is not just a marketplace, but a complete solution for MSMEs to procure materials, access credit, and scale operations. He emphasized that the platform leverages the strength of JSW Group’s manufacturing capabilities with modern digital tools to solve critical supply chain issues.
Purpose of New Funding
The company plans to use the new funds to become the leading national player in supply chain services, especially in steel and cement. This includes deepening its logistics and distribution networks, boosting its fintech and NBFC operations, and expanding credit access for MSMEs across India.
JSW One will also invest in building a strong tech backbone that ensures a fully digital and integrated procurement journey for small businesses. This will make procurement faster, easier, and more transparent.
CEO’s Vision for Growth
Gaurav Sachdeva, Joint Managing Director & CEO of JSW One Platforms, said the company’s goal is to make procurement for MSMEs more reliable by ensuring timely delivery, good quality products, and easy access to financing. He added that the funding will allow the company to grow its private label offerings, expand its NBFC services, and make its logistics and tech infrastructure even more efficient.
With this new milestone, JSW One Platforms is well-positioned to transform how India’s MSMEs operate and grow. Backed by strong investors and JSW Group’s industry experience, the company is building a next-generation supply chain model that blends technology with deep industry knowledge to empower small businesses across the country.
