Neutrogena, a globally renowned skincare brand recommended by dermatologists, has unveiled its new philosophy, “Beauty to a Science,” in India. To promote this fresh outlook, Neutrogena has onboarded Bollywood actress Shraddha Kapoor as its newest brand ambassador. The announcement was made at the “Beauty with No Compromise” event in Mumbai, where Neutrogena also launched its latest product, Hydro Boost Sunscreen SPF 50, which offers deep hydration and effective sun protection.
With increasing complexities in the skincare industry due to overwhelming product choices and conflicting advice, Neutrogena aims to simplify beauty by focusing on science-backed formulations. The brand’s new philosophy, “Beauty to a Science,” is rooted in the idea of delivering skincare solutions with no compromises. Neutrogena has been shaping the skincare industry for over 90 years by creating clinically proven, science-based products that offer real and visible results.
Shraddha Kapoor Joins Neutrogena Journey
Shraddha Kapoor, known for her authenticity and versatility, has joined Neutrogena to represent the brand’s values of real beauty and trust. She believes that effective skincare should be simple, backed by science, and free from unnecessary compromises. Expressing her excitement, Shraddha Kapoor said that Neutrogena’s mission aligns with her own skincare mantra of keeping things simple and using dermatologist-recommended products.
As part of its product expansion, Neutrogena introduced Hydro Boost Sunscreen SPF 50. This sunscreen provides 12 hours of long-lasting hydration while protecting the skin from harmful UVA, UVB, and long-UVA rays. Infused with ingredients like Hyaluronic Acid, Pro-Vitamin B5, and a powerful Vitamin C & E complex, the sunscreen nourishes the skin, increases moisture levels, and leaves a radiant, grease-free finish without any white cast.
Exclusive Skincare Event in Mumbai
To bring its new philosophy to life, Neutrogena hosted an immersive skincare event in Mumbai. The event featured interactive sessions that educated consumers about skincare myths, the importance of using scientifically proven products, and the benefits of dermatologist-developed solutions. Shraddha Kapoor participated in a panel discussion with Dr. Punit Saraogi, Chief Dermatologist at Everything Skin & Hair Clinic, and Prithvi, Principal Scientist at R&D Skin Health, Kenvue.
Speaking about the new philosophy, Manoj Gadgil, VP Marketing at Kenvue, emphasized Neutrogena’s mission to empower consumers with knowledge and provide superior skincare experiences backed by science. He expressed confidence that Shraddha Kapoor’s association with Neutrogena would further strengthen the brand’s commitment to real, science-backed beauty.
Neutrogena continues to lead the skincare industry by delivering innovative, dermatologist-approved products that meet the highest standards of efficacy and transparency. With a focus on delivering real results, Neutrogena reinforces its promise of “Beauty with No Compromise.”
