Trupti Prabhu Roy has officially concluded her role as Lead – Corporate Communications at Greaves Electric Mobility, marking the end of a remarkable chapter in her professional journey. During her time with the company, she played a crucial role in shaping communication strategies for well-known brands such as Ampere and Greaves 3W, strengthening their presence in India’s growing electric mobility sector.
Her work went far beyond traditional media relations. Trupti led strategic communications for the company’s upcoming IPO, carefully planning messaging and positioning for stakeholders. With Greaves Electric Mobility preparing to enter the public markets, her efforts laid the foundation for investor confidence and brand visibility.
Trupti Prabhu Experience
Before taking charge at Greaves Electric Mobility, Trupti served as Deputy General Manager at Greaves Cotton Ltd., the parent company. In that role, she was responsible for a wide range of communication functions, from internal messaging and external media relations to social media, website management, intranet content, and even investor communication.
Her leadership helped streamline communication across departments, ensuring that both employees and external partners had a consistent brand experience. Her ability to balance corporate messaging with creativity made her stand out as a communication leader within the organisation.
Strong Agency Background
Trupti’s corporate expertise is backed by over a decade of agency experience at some of the most respected communication firms in the country — MSL India and Six Degrees BCW. During her agency years, she worked with clients across multiple sectors, including automotive, technology, and emerging startups, successfully managing campaigns for high-impact brands.
Her work was not just appreciated internally but also earned widespread recognition. Trupti’s campaigns have won multiple awards, including Gold at the ET Brand Equity Kaleido Awards 2022 and Sabre South Asia 2022, proving her ability to blend strategy with measurable results.
Expressing Gratitude Online
In her recent LinkedIn posts, Trupti reflected on her journey with a tone of pride and humility. One of her standout posts titled “Legacy Matters” highlighted her bond with the organisation and acknowledged the support she received during her tenure. The post received appreciation from colleagues, peers, and industry professionals, many of whom celebrated her leadership style and storytelling ability.
Though she has not yet revealed her next career move, her departure has sparked interest within India’s communication and branding circles. With her proven track record across both corporate and agency environments, many expect her to take on an even larger leadership mandate soon.
What is Greaves Electric Mobility
Greaves Electric Mobility is one of India’s leading players in the electric vehicle space, known for manufacturing electric scooters, trikes, and last-mile mobility solutions under brands like Ampere and Greaves 3W. The company is part of Greaves Cotton Ltd., a century-old Indian conglomerate with deep roots in clean energy and mobility.
In recent years, Greaves Electric Mobility has expanded rapidly with a strong focus on affordable EV adoption, offering products aimed at both individual riders and commercial delivery fleets. With India’s electric mobility transition gaining momentum, Greaves is positioning itself as a key driver of sustainable transport.
As Trupti Prabhu Roy signs off from her role, she leaves behind a strong communication framework that will continue to support the company’s growth. Her leadership came at a critical time when EV adoption, brand trust, and investor confidence were more important than ever.
